Saturday, September 26, 2009

I Reject The Fashion Industries Ideas Of Beauty!

Average Female Mannequin: Size 2, 6 feet tall, 32A-23-33

Average North American Woman: Size 14, 5'4, 41-35-43
Does that make sense to you?

The Fashion Industry has been sending the "thin message" for long enough! Bulimia, Anorexia, Depression, Boob Jobs, Lipo. Do we as a society have to do thing any longer? NO!

(caption provided by http://www.benbarry.com/)

And a 26 year-old is singlehandedly changing the face of beauty in the fashion industry and he's starting from inside the industry itself!

Ben Barry and his models rehearsing for a runway show on March 16, 2009 in Toronto
(Kathryn Gaitens/Getty Images for The Boston Globe)

Ben Barry created the Ben Barry Agency Inc. which represents hundreds of models of all shapes, sizes, ages, colors to companies and fashion designers.When Dove Soap needed models for their "Campaign For Real Beauty", they went to Ben Barry. From that campaign alone the Dove sales SOARED to 600 percent in the first 2 months and the company's global sales surpassed 1 billion dollars that year. And who says the picture of perfection sells better?

To you Mr. Barry, I thank you! Thank you to every woman who has felt like they had to look like the skinny models we have seen on the runway for decades! To starve themselves, run on the treadmill for hours on end. Poking their flab and wish they had some celebrity's ass or abs, legs, butt etc.Thank you, for putting everyday women on campaigns and advertising. More of this will remind the general public that we are not all meant to look like Kate Moss or Keira Knightley.
Your vision has inspired me to be the very best of myself, healthy and happy. I'm not wishing to look like the celebrities any longer. I just want to be me! A hard lesson to learn, when images of perfection have been thrown at you for decades.
Everyone talks about changing the industry but have worked hard to make that a reality!
Photobucket

7 witnessing the mayhem:

Ashley said...

I really do love when the media takes note that thin doesn't equal perfect. It makes me happy. It makes me feel a little better knowing other women have cellulite and arm flab, lol. And I think the fact that celebrities get flamed for it is insane. They're people too.

Nelson Family said...

Amen! I'm very hard on myself when it comes to my body, etc but these campaigns are so inspiring and so much better for the young girls out there to see!

HeartsMakeFamilies said...

I'm pretty hard on myself but I'm happy at the same time. I love tihs post.

Please stop by my blog. I left you something.

Just Breathe said...

Hi, I just saw that you got an award over at Hearts Make Families.
So I stopped over to meet you.

MissJody said...

Great post!
I didn't know anything about this Barry-guy til now! Go Bar!

JennyBoot said...

Great post and so true. I am a mom of 2 as well and keep trying to go back to the size I was before them. I need to realize that even if my hips are wider or I have a little extra belly fat it's ok because I have 2 beautiful children to show for it.

(army)Wife said...

I loev the DOVE campaign. Whoever in their marketing dept. thought of it is a GENIUS!